Free ad calculators

Three calculations buyers repeat. Each one runs without an account.

• Break-even ROAS calculator — the return on ad spend that covers variable cost. A $100 order with $50 of variable cost breaks even at 2×.
• MER calculator — total revenue divided by total ad spend. $20,000 on $10,000 of spend is a MER of 2.
• URL builder — a tagged link for Meta, Google, TikTok, email, and the other channels the dashboard reads.